CHW Communicating Risk Messages

Community Health Workers – Communicating Risk Messages (English and Spanish)

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It is important during an emergency event to convey complex information clearly and simply. This train-the-trainer activity was designed for promotores to provide information, ideas, and learning activities on communicating risk messages to the community. This course has been designed to be self-directed and should not take more than one hour to complete.


CEUs: 4 contact hours (0.4 Community Health Worker CEUs) certified by the Texas Department of State Health Services awarded upon successful completion



By the end of Communicating Risk Messages training, the learner will be able to:

Module 1: Fundamentals of Risk Communication

  • Define risk communication
  • List examples of health risk communication
  • Name the differences between acceptable and unacceptable risks
  • State the importance of interacting with your community

Module 2: Risk Communication Techniques

  • Determine the risks that are of concern in your community
  • Define segments of the target population in your community through six simple steps

Module 3: Presenting at Public Meetings

  • List the action items performed before the meeting
  • Describe the components of a typical presentation
  • Learn additional guidelines for effective public meetings

Module 4: Communicating Risk Messages Toolbox

  • List the seven cardinal rules for communicating risk
  • Use tips and guidelines for effective communication
  • Define how to build credibility with the public

Module 5: Avoiding Pitfalls, Myths and Actions

  • Name typical pitfalls of communicating risk messages
  • List the 10 deadly sins  of communication
  • Avoid the myths that interfere with development of a communication program and take action



Capability 1: Community Preparedness

Function 2: Build community partnerships to support health preparedness

Function 3: Engage with community organizations to foster public health, medical, and mental/behavioral health social networks

Function 4: Improve public health surveillance and epidemiological investigation systems

Capability 4: Emergency Public Information and Warning

Function 3: Establish and participate in information system operations

Function 4: Establish avenues for public interaction and information exchange



Communicate and Manage Information

2.2 Use principles of crisis and risk communication


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